Tag Archives: self-publishing

Amazon vs Hachette again?

It seems every other article on The Passive Voice and on Joe Konrath’s blog (okay, it’s every article on Konrath’s blog) is about the Amazon/Hachette dispute.  Most of them center on the 900 or so successful authors who signed Douglas Preston’s letter (I’m not bothering to link to it; it will be easy enough to find from TPV or Konrath’s blog if you want to find it) and their accusations against Amazon, who they feel is holding their books hostage, and therefore costing them money.  How it’s costing them money, I don’t know.  You can still order their ebooks at the click of a button, and you can still order their physical books as well – apparently their pre-order buttons are gone and so people aren’t able to buy their books before they’re out and then they don’t get listed as highly on the NY Times bestseller list the day their book is released and…

Well, you sort of get the idea.  They’re complaining about the fact that the dispute between their publisher and Amazon is costing their publisher sales – presumably sales that will be held against them in the future, since they’ve pretty much already been paid for their books with their seven figure advances.  I mean, Stephen King is a very rich man.  If he never wrote another book, he’d still be a rich man.  If his SON never wrote (or sold) another book, his SON would be a rich man, simply by inheriting his father’s estate (or a third of it).  Is King Koch Brothers-rich?  Probably not, but he’s so much wealthier than the rest of humanity, he certainly falls into that 1%.

But that’s neither here nor there.  The hard fact is that most people who write a book will NEVER be published by a large publisher.  Most will never be published by a publisher of any size…unless said publisher is themselves.  Who has made it possible for anyone with a book to get it published?  Amazon.  I suppose you can give some credit to iBooks/Apple, Kobo and Sony, and even to Barnes and Noble’s Nook.  But Amazon’s the big fish in this pond.

So Amazon’s publishing anyone and everyone…right?  No, not right.  The writers are publishing themselves.  Amazon (and B&N and the others) are distributing their works.  They are making it possible for a writer to reach readers.  In some cases, like mine, it might be only a couple of readers with each book.  In other cases, it’s hundreds, maybe even thousands.  In still other cases (we’re all looking at you, Mr. Hugh Howey), they sell enough to basically get rich.  Cool, huh?

Well, I suppose it isn’t cool if you’re Stephen King, or James Patterson, or Douglas Preston.  If you’re those guys, you want the club to remain closed to new members.  Only those approved by … by who? … can get in.  Meanwhile, every dollar spent on a Scott Dyson (or an Edward J. Robertson, or a Steven M. Moore, or a Bobby Adair, or a D.J. Gelner, or a J.M. Ney-Grimm, or a Lindsay Buroker (I’ll stop there) is a dollar not spent on a book by King, or Patterson, or Preston.  Maybe, instead of buying books by all three of those guys, and supplementing the purchases with more purchases by Coben and Evanovich and Child and Connelly and…, this buyer only buys two of those authors’ new books.

Plus, we write trash, swill, whatever.  We must write swill, because no agent or editor at a big publishing house, ever got to look at our work, and no one could tell us that we sucked.  Except the reader.  The readers can tell us we suck.  And apparently they do, in blogs and in Amazon reviews and such.  But they also tell King and Coben and Patterson and Preston and Evanovich and Child and Connelly and… that they also suck.  Sometimes.

Because the reading experience is subjective, what one person likes is not necessarily what another person likes.

Well, I went a little off track there.

The truth is, Amazon  is not always a publisher.  What it always is, is a RETAILER.  Just like T.J. Maxx and Walmart and Target and Macy’s and Walgreens and Michael’s and Barnes and Noble and…wait, Barnes and Noble…they’re the ones Amazon is competing with, not the publishers.  They’re a purchaser of supplied product, in this case, books.

Why is that so hard to understand?

They aren’t paying a 70% royalty to KDP writers, they are taking a 30% cut for distribution from KDP author/publishers.  30% is their margin between $2.99 and $9.99.  Above and below those numbers, their cut is far worse for the author/publisher- 65%.   But when you think about it, what is being sold at that lower number?  It’s short stories and short-ish novellas, works that were otherwise unsellable.  I’m sure they do it that way because that is how they want these ebooks priced.  So those are their terms.  As an author/publisher, it’s take ’em or leave ’em.

What happens to RHP or Hachette or whoever, when they price above those lines?  I’m not sure, but I have a feeling they’re getting more than 35% of the profit.  I really don’t know.

Nor do I care.  While it bothers me to see misinformation getting bandied about, and authors saying things about Amazon that do not appear to be grounded in actual facts, in the end, it doesn’t affect me as a writer.

I have seven short (ish) stories priced at $0.99, and three collections/longer works currently priced at $2.99.  I just would like to see myself move more copies.

As a reader, however, I can unequivocally state that I refuse to pay more than $9.99 for an ebook.  Actually, I refuse to pay more than about 6 bucks for an ebook for myself.  I might go higher for my kids’ books.  I also will never pre-order a book (or a movie or just about anything else).  I don’t see the need for it.  It’s not like there is suddenly a shortage when it comes out, and it’s not like I don’t have enough books to read.  If they are successful in pushing up the price of ebooks to the reader, I will simply buy even more independent fiction.  There are plenty of authors I like writing plenty of books I like.  I’m not all that picky when it comes to a good story.  I will buy less traditionally published fiction.  What I do buy will likely often be remaindered copies.

So there.  That’s the extent of what I can do about higher ebook pricing.

*****

 

DIE 6 now available!

Die 6 Cover Image

It’s live! DEADLOCK PRESS and I are pleased to announce that DIE 6, a collection of 6 short stories, is now available in the Amazon Kindle Store for $2.99.

Here’s the description:

A short story collection that contains:

AN ARTIFICIAL YEARNING – a young man meets the girl of his dreams online, and yearns to take the next step – meeting in person. But the love of his life is not what he expected…

BLOOD TIES – a psychic who is in debt to the wrong people sees a way out if he can talk to the ghost of a bank robber and find the money that was stolen. Of course, it’s never as easy as it sounds…

THE TOOTH FAIRY – Perion, queen of the Dentata, is captured by a boy whose tooth she has come to collect, and tries to make a deal for her freedom, the cost of which is extremely high…

THE FUN HOUSE – Natalie is stuck taking her little brother to the carnival, but when they enter the Fun House, they experience the thrills and chills of their young lives…this Fun House is a little too real…

TIME HEALS ALL WOUNDS – When a woman shows up at Joseph’s door with an unbelievable story, he is left with no other choice but to accept it when agents from the future attack both of them in his time. His only escape – to travel to the future himself and attempt to set things right…

THE GHOST TRAIN – Three high school students in Addison Falls try to solve the mystery of both the strange dreams they are having and the reappearance of a “Ghost Train” passing directly through their mall. The answers are found in the past…

Plus a brief author’s note and a sample of “Rick’s Rules”.

Two SF stories, two horror/ghost stories, and a couple that cross genres…Enjoy!

It’s about 36,400 words of new fiction, along with a brief author’s note (no need to read it if you’re not interested in any backstory on the works), a sample of Rick’s Rules, and links to my other stories.

Please take a look at it, download the sample, and give it a read!  Thank you!

*****

Amazon-bashing…

No, not from me.  I’m not going to bash Amazon.  Like I said in my last post, if it wasn’t for Amazon and their Kindle Store, I would never have published.  But after a weekend of no blog reading, I came back and checked some of my usual spots and found that there was plenty of Amazon bashing, and Amazon supporting, going on.  The latest is Konrath and Howey vs. Chuck Wendig. 

I’ve been thinking about Amazon in terms of the “letter” that Douglas Preston posted, which has been signed by something like 400 major authors, including personal hero Stephen King, and the rebuttal, written by Joe Konrath and Hugh Howey and “edited” by Barry Eisler and others.  It seems that people (read:  trad-published writers) want to frame the rebuttal as an Amazon-love fest, and others (read: self-publishers) want to frame the Preston letter as a big-publishing apology.  When I read the quotes that Konrath put on his blog, I couldn’t help but agree that Preston’s letter is pro-Hachette AND anti-Amazon, but when I read Konrath’s and Howey’s “reader thank-you”, I saw a piece that mostly tried to excuse Amazon for any of the harm done to Hachette authors (like Preston, I assume, and many others).

I don’t for a minute think that Amazon and Hachette really care about the authors, any more than I think Walmart cares about Green Giant brand vegetables.  With respect to Walmart, if a producer of one of the products they sell goes under, they simply shift their sales to another similar product.  Amazon, like Walmart, is a retailer, and in the end, they don’t care about me as an author EXCEPT in terms of how much money they can make by retailing my products.  I’m a supplier to them, definitely part of the (very!) long tail because I only sell a couple units a month.  But even at that, they aren’t losing money on me.  In fact, they’re making a small amount every time my mom buys a book by me.  (I’m kidding.  My mom doesn’t buy any of my books.)  If things change and Amazon begins losing money on me and those like me, they’ll dump me like a hot potato, only faster.

On the other hand, Hachette is not a retailer.  They’re a supplier.  To them, writers are the growers of the corn and green beans that they package and ship to many retailers, not just Amazon, but Walmart, Barnes and Noble, Costco and Sam’s Club, Target, and thousands of mom-and-pop bookstores across the country.  Should they be concerned with the well-being of their suppliers?  Well, maybe not.  If farmer A fails to provide quality corn to them, they can go to farmers B and C and D.

I’m reminded of health care providers’ relationships with the insurance companies that pay them for most of the services they provide.  We have a love/hate relationship with those companies.  The best ones, the ones we most like to work with, do not try to place themselves between the doctor and the patient aside from reimbursement.  They don’t try to determine the necessity of treatments and reimburse fairly for services rendered.  Patients don’t sign up with an insurance company to get a health-care costs manager, but usually that is exactly what they get.

In my practice, we breath easier when we see patients listing certain insurance companies, and we clench our teeth when we see patients listing others that we know are hard to work with.  I hate it when an insurance company questions me as to necessity of a particular treatment.  I’d like to think I don’t recommend treatments that are not necessary.  It is just extra work for me to explain to them why its necessary.  This is always something I’ve already done with the patient.

How does this relate to Amazon and Hachette?  Well, in both cases we have to realize that the companies are primarily interested in one thing – their own bottom line.  But we also have to look at what they are providing in return for our production of the products that they sell.  And how much are they getting in the middle of the only relationship that matters – that between the writer and the reader.  It’s very similar to insurance companies in medicine.  The less they get in between the doctor/patient relationship, the more we like them.  We as doctors (and patients, possibly to a lesser extent) would be happiest if they would just shut up and pay as we believe they’ve agreed to do.  But they, in the interest of their bottom line, would prefer to monitor those out-going expenditures and make them as small as possible while collecting every last premium dollar.   We depend on insurance companies; without them few of our patients would be able to afford high level care.  But we hate them anyway.

Same with Amazon and Hachette.  We’d love it if they’d just shut up and sell our products and send the checks.  Amazon does this, for the most part, if you’re an independent publisher.  You see how many units sold, and they cut a check based on that number.  They’re pretty clear up front on the amount they’re going to pay, and you can see exactly what you’re getting.  But then again they’re a retailer.  They’re simply taking their cut out of your sale and passing on the rest to you.  (What’s the cut for?  It’s for making the distribution process simple.)

Does Hachette do this?  Most of us will never know, because Hachette isn’t interested in using us as suppliers.  Maybe their authors are happy with all of their contract terms.  Or maybe they aren’t.

But what does any of that have to do with Amazon?  Simply because Amazon isn’t pre-selling their products while they’re in negotiations with Hachette, and authors are losing sales?  Because Amazon is stating as fact that it may take longer than expected for Amazon to ship a Hachette product, because they aren’t stocking them in huge numbers because of this dispute?

Amazon’s just the retailer, or so it appears to me.  Understand that Amazon, like those health insurance companies and like Hachette, only wants to make as much money as possible and believes that the way to do so is to honor their promises to their customers, so without assurance that they can get Hachette products in the near- or more-distant future they won’t commit to advance ordering.  Just like Hachette wants terms from Amazon that will allow Hachette (not Hachette authors) to make as much money as possible.  Is Hachette changing their contract terms based on whatever happens with Amazon?  Somehow I doubt it.

It appears to me that authors’ ire should be directed at Hachette, not at Amazon.  Amazon’s ONLY the retailer.  Okay, it’s the biggest retailer, but still – there are still other online outlets for their works.  iBooks and Barnes and Noble and Kobo can still sell their works, and you can side load a Nook app on a Kindle Fire (though not on the Paperwhite – has to be an Android OS, I guess).

If Walmart stops selling your merchandise, hopefully you have a few other  ways to get your stuff to your customers .  Target, maybe?  Or Jewel?  Or even K-mart or Old Navy or whatever.  Do you direct your customers elsewhere?  “AVAILABLE AT TARGET STORES NATIONWIDE!!!”

Or do you start suggesting that Amazon is evil, their founder is the devil, etc etc, and insisting that HE and THEY cut their profits for your benefit?  Because they’re not evil…and the chances of them cutting their profit margins are about the same as Hell freezing over…

*****

Why should any of this matter to me?

Lots of words being posted on the Amazon/Hachette dispute, and I have to admit, it makes for fascinating reading.  I spend a lot of time, time I probably shouldn’t spend, on Konrath’s blog, and The Passive Voice, and Hugh Howey’s blog, and a few others, reading articles about the feud between behemoths.  When one falls, will the ground shake so violently that writers will be injured or killed from the aftershock?

I don’t know.  But the more pertinent question might be, why should I care?  Does it matter to me?

The fact is that without the Kindle platform for self-publishing, it would be unlikely that I’d have published any works.  I wouldn’t have finished the story that was published in QUANTUM ZOO, I would have a collection called 14 DARK WINDOWS, I wouldn’t have the trio of “vampire” stories that I call DEAD OR ALIVE, NIGHT FAMILY, and RICK’S RULES.   I wouldn’t have written three brand new stories to go with three older, slightly longer stories that are currently being collected in an as-yet-untitled volume of about 37000 words.

I wouldn’t have bothered doing the rewriting I’m currently doing to what I affectionately call my “Dental Mystery”.  I wouldn’t have finished my “Chris” serial killer story, I wouldn’t be putting any work into my “Never Ending Night” story, and I wouldn’t have bothered even writing my “The Inn” story.  These are all longer works, north of 20K words, but not approaching 60K.  They’re all relatively short horror novels or novellas  (except my dental mystery) and I suspect that, without Kindle, none of the above are publishable.

So for me, does it matter what Amazon does with Hachette?  Does any of it matter?  Without Amazon, I’d be sitting on a zip drive full of old short stories.  And that would be about it.  I wasn’t going to go through the process of querying agents or publishers directly.  I thought about it more than once.  I spoke to the publisher of Echelon Press (a small press) and she pretty much told me to just submit it to their editorial process.  I don’t know if it would have made it through the process.  But doing the work of rewriting, without a guarantee of it coming to anything, didn’t seem appealing to me.

Anyone who reads my blog knows that I feel like I have a very full plate.  Maybe its no fuller than anyone else, but it seems to be so to me.  I have a fairly busy dental practice, a high school son in marching band, another junior high school son in typical middle school activities, including band, and a busy family life.  We travel as much as we can afford to travel, and we never seem to have time to do all the things that we want to do, let alone affording me the time to sit down and spend time writing.  I’m not one who can sit in front of a blank computer screen and start writing…I need to ruminate.  Takes me a while to get started.

No, going through the processes of traditional publishing was something I was unlikely to even attempt.

So what does it matter to me if Amazon, at some undetermined future time, decides to cut reimbursement rates from their current levels of 35% and 70%?  Would it bother me?  Yes, probably in an academic sense, but in a sense of it actually affecting me financially, probably not.  I have a profession that provides me with a decent living.  If my writing career takes off, great.  If it doesn’t, I’ll be sad, but not affected financially.  I don’t count on it.

Maybe that makes me different from a lot of self-published authors.  For many, writing IS their career.  For me, it’s still a sideline, and is likely to remain that.

So the answer is, no, none of it really truly matters to me as a writer.  As a reader, I want Amazon to succeed, because it increases the availability of books to me at affordable prices.

I’d like to make some sort of comments about the documentary I saw on CNBC last night, titled “AMAZON RISING”.  But I don’t know what to say.  They’re a retailer.  It’s not like they’re truly changing the world in any fundamental sense.  They’re just making buying things easier and more convenient.  They’re probably saving consumers some money today.  I’m more interested in Bezos’ space program than I am in his retail innovations.

Except Kindle.  That particular innovation has allowed me to put my stuff out there in front of readers.  All I can do at this point is try to increase my visibility, and hope people find my stories.

And then hope that they like the way I’ve written them and the way I’ve told them, and that they like the stories themselves.

*****

So which am I?

Lots of activity in the blogosphere about self publishers recently.  It seems Hugh Howey had someone do a study about numbers of self published titles in the Amazon best seller lists, and then did some data extrapolation to determine estimated sales numbers and estimated dollar figures for sales, and he found that self published titles were beginning to become the majority of ebooks sold.  Others jumped on his data, and reblogged it, making their own comments about it.

On top of it all is the old “tsunami of crap” argument resurfacing, that as more and more people self publish, more and more “bad” books surface.  Apparently by “bad books” they mean poorly edited, typo-laden works, mostly by self publishers.  Maybe they mean bad stories as well, but mostly they talk about the quality of the craft used to write these books.  In other words, the stuff that a good copy editor will find and presumably correct.

Well, I wonder where I fall.  Am I part of the tsunami or are my works professional?

Here was my hope.  Most of the short stories I’ve published have been through the wringer with readers.  Then I put them through my wringer again as well.  I read them and reread them, correcting turns of a phrase and adding in missing words and fixing typos that generally were something like using “fee” instead of “feel” (in other words, typos that the spell check didn’t find).

So I thought (and still think) I’m putting out a pretty good product, even though I haven’t had anyone “professionally” edit these works.  Am I the best judge of that?  Probably not.  The reader is the best judge.

But maybe the stories aren’t good enough.  Maybe I’m not a good enough storyteller.  Again, I can’t judge.  I think the stories are pretty good; they’re the stories I wanted to tell.  So who does judge?  Readers, I’d guess.

Yes, I made three of my covers.  But I had four of them done for me by a professional who happens to be a good friend, someone who has designed covers for small presses.  Two of them are a little rough, I know.  My latest, for DEAD OR ALIVE, looks pretty decent to me.

I started with these short stories because they’ve been through the wringer, and because my hope was that they’d generate some sales and some income which I could then use to pay professionals for editing and covers on my longer works.  It hasn’t happened yet, but I’ve only got the short stories, a 14 story collection, and a Disney guidebook (under my real name) out there so far.  I don’t do much promotion; I’m not on Facebook every day suggesting that people buy my stories.  I don’t tweet; I have been less than regular with updates to my blog.  I’ve hoped that somehow word will spread and a few will get sold here and there.  We’ll see.

So the question remains:  am I part of the “tsunami of crap”?  Who gets to say whether I am or not?

In my estimation, the only ones who get to make that judgement are readers.  So far they haven’t voted enough to let me know one way or another (all of my reviews are 5 star so far, but there aren’t many of them), but I intend on continuing to plug away until either something happens, or nothing at all happens.

Thanks if you’ve bought one of my stories.  Heck, thanks if you’re even here reading this.  I appreciate any recognition I get.

*****

THE GATEWAY is live on Amazon!

THE GATEWAY, a collection of three short horror stories, is live on Amazon!

The Gateway Cover

You can purchase The Gateway for $0.99. Here’s the description from Amazon:

An imaginative boy discovers that the gateway for all evil has been opened, and his neighbor has been possessed! The fate of the whole world, or at least his neighborhood, is in his hands now. He must act to destroy the Gateway.

A 1500 word short tale of horror.

Contains two bonus stories:

America’s Pastime – a 1300 word short horror story, &

Hot Spot – a 700 word short horror story (dedicated to Dale Vincent Schwitalla)

It also contains an afterword which is sort of a tribute to the person who that last story is dedicated to. To make a long story short, Dale Vincent Schwitalla, known online as “Vinnie”, was a terrific writer of short horror fiction. I always believed his stuff was professional quality in all aspects of his writing. He was published in a handful of online magazines, but was one of those writers who never really loves what he’s written (I think). I depended on Vinnie for critiques of many of my short stories, and had a ton of respect for him as a writer. Hot Spot was written in response to a story Vinnie had written about a serial killer, titled The Butcher. As far as I know, that story is long gone. My own story was originally titled The Baker. Vinnie wrote the logical third story, called The Candlestick Maker, and we had ourselves a nice little trilogy of loosely related stories.

I lost touch with Vinnie when Delphi sort of faded away, and an internet search years later found an obituary for him. Apparently Vinnie had passed away in a motorcycle accident. His family lost a husband and a father, and the world lost a very talented and imaginative horror writer. So Hot Spot is dedicated to Vinnie.

Go check it out if you’re so inclined!!!

Thank you!

*****

Hugh Howey on Huffington Post

I’ve loved Hugh Howey’s WOOL series, and I loved THE PLAGIARIST almost as much, and I love HIS story as well.

You have to like it when he comes out with something like WHY YOU SHOULD SELF PUBLISH in the Huffington Post.

The fact is that you should write because you love to write, and if you want to share your stuff, you can either submit it to tons of various editors and agents and magazine publishers and whoever else has decided that they are smart enough and perfect enough to sort out the good from the bad, or you can self-publish. I’ve chosen to self-publish and I’m not going to look back.

Whatever happens, happens.

*****